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Affiliate Marketing Success: Longevity vs. Turnover

affiliate marketing success

Building and maintaining your downline in affiliate marketing is all about balance. You must balance the work you put in to acquire new downline members and working with your existing downline members. Too much time spent on just one of these can results in an unhappy, uneducated downline and you struggling to create a system that creates residual affiliate income. Read on for ideas on how to balance your existing members, work towards longevity while avoiding turnover and achieve affiliate marketing success.

Relationships

Relationships are the key to affiliate marketing success. Take the time to build a relationship with new affiliates in your downline. As these affiliates become more experienced, maintain this relationship even though they might not need as much guidance. Strong relationships will help downline members feel good about working with you and more likely to continue on in your downline.

Support

When you have a question or an issue with a product you’ve purchased and you can easily reach out to the company who made it, how does that make you feel? How does it make you feel when you can’t reach that company? No matter if you’re selling widgets or an affiliate marketer, the ability to get support from those higher up is important. Provide support to your downline members when they need it. It will build trust and a stronger relationship.

Learning

Being a GDI affiliate is easy and manageable, but that doesn’t mean there isn’t a learning curve. An educated affiliate is more likely to continue on your downline than one who doesn’t understand all of GDI’s benefits and services. That’s why GDI offers a Learning Bonus. New affiliates can qualify for this bonus, but experienced affiliates can benefit too. Study each item in the Learning Bonus checklist and make sure your downline knows them too.

Duplication

Another way experienced affiliates can benefit from the Learning Bonus is its related offering, the Duplication Bonus. Experienced affiliates work towards their Duplication Bonus as each new member of their downline earns their Learning Bonus. Ideally, your downline has members in their downline too, make sure they know about this bonus to build and extended and educated downline.

Team

Look at your downline not as people who are serving you, but as your team members. You achieve affiliate marketing success when your downline achieves success, so it’s in your best interest to ensure they are educated and happy. How do you do this? Become a great team leader. Offer support, advice and kudos when your team does well. A downline member who feels respected and supported is much more likely to stay in affiliate marketing.

 

Ready to Learn More About Affiliate Marketing with GDI?

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Incentives for Downline Longevity

The longevity of your downline members is one key to success with GDI. Having a strong team that is always growing will keep you earning commissions. But when team members don’t stay for long, you can find yourself scrambling to build your downline each month. The easy solution is to just retain team members while adding new ones, right? Well sometimes that is easier said than done. Here are a few ways to sweeten the GDI offerings and keep your team members around longer.

Contests

GDI has recently ramped up our contest offerings. At any given time, chances are we’re running a contest to give you a chance to win more cash from GDI. GDI contests are separate from bonuses, so they aren’t based on the number of signups you have. Currently, GDI members have a chance to win $25 for creating a GDI board on Pinterest or even $100 for sharing advice with us. These are chances to win cash from GDI for just taking a few simple steps. Have your downline members follow GDI on Facebook and Twitter to know about the newest contests. Always encourage your downline to enter for a chance to win cash from GDI. An affiliate earning money is more likely to stick around and work on building their business.

Education

People are much more likely to stick with a business when they understand it. This tip may seem like a no brainer, but often new downline members are confused and feel left behind by their sponsor. Don’t let this happen to you and your team. Organize what you have learned in your time with GDI in a way that is shareable with new members. Reach out to your downline when they struggle to help them along instead of letting them quit. Education for your downline can be simple and shared in the form of videos, emails, blog posts, or just a quick phone call.

Bonuses

GDI’s Learning Bonus is designed to encourage longevity. The bonus does not require new signups to get several signups of their own in a short time, but just encourages them to learn more about GDI. The Learning Bonus asks new affiliates to accomplish simple tasks like setting up their .WS email, and then rewards them with $25 when all tasks are complete. The Learning Bonus helps to create an educated downline and encourage them to make more money. Be sure your new signups know how to take advantage of the Learning Bonus.

Managing Expecations and Setting Goals for Longevity

Affiliate programs like GDI offer a lot of unique benefits like the ability to work from home, work and any time and work with people all over the world. Affiliate programs, however, do not guarantee you’ll get rich quick, make money without putting in work and that every day will be easy. The problem with this misinformation is that many people believe it or perpetuate it, causing new affiliates to quit when they aren’t a millionaire in the first week. It’s important as a n new affiliate to understand what you’re signing up for and it’s also the responsibility of the established affiliate and upline to be truthful. Here are two ways to attract signups without risking losing them to false claims and promises.

Manage Expectations

GDI has many affiliates who get paid out each month and build income for life. However, this doesn’t happen right away for many people. It’s important to know that GDI offers a great income building opportunity, but not to exaggerate it. Claims that’s people will make a set amount of money per week guaranteed just aren’t true and will cause people to quit when that doesn’t happen. It’s okay to be excited about GDI and market in new ways, buy exaggerating income potential will only backfire and cause you to lose downline members as quickly as you got them/

Set and Reset Goals

Goals are a powerful way to drive new affiliates forward. Setting the right goals keep help to retain downline members. Take the time to reach out to your new downline members to not only share advice, but also to set goals. If you find a goal is too hard or too easy, work to set a new goal for your team and yourself. Affiliates who reach goals are more likely to stay with a team.