Tag Archives: content marketing

Affiliate, How To, Marketing

7 Powerful Content Marketing Tips

Leave a comment

One way to drive traffic to your site is to create smart content. How do you create smart content and get views? We share our seven tips.

  1. Set goals for your content. What are you trying to achieve with each post, video or page? Set a goal and then create content that will help you achieve it.
  2. Invite others to take part. Ask team members and those in your network for feedback on your site and your opportunity. Then share it in a post of video.
  3. Share across many social networks. Even though Facebook may be your favorite, it’s important to share across many different types of social networks like Twitter, YouTube, SlideShare and Storify.
  4. Set a schedule and stick to it.  Select how often you want to share new content and stick to whatever that schedule may be. Visitors will come to expect it.
  5. Switch up your content types. Switch things up between video, presentations and text.
  6. Be a thought leader, not a parrot. Don’t be one of many of the same voices online. Select a unique point of view or area of expertise and share it, don’t just echo what others post.
  7. Respond to specific requests. Do you have visitors asking questions? Respond to them with a great post of video.

Domains, How To, WebSites

Keep Your WebSite Interesting to Build Return Traffic

1 Comment

Whether you have a SiteBuilder site, a WordPress blog or a fully personalized hosted site, traffic should be one of your goals. Traffic and return traffic mean more eyes on your site that will help you build your business, support your cause of just share your thoughts. So how do you get traffic to keep coming back? Simple, keep your site interesting! Here are a few easy tips to accomplish just that.

Use Different Types of Content

No matter the type of site you have, breaking up the forms of content you share is essential. This means sharing a video on your blog sometimes instead of just text. It’s also smart to include photos and images on your main site to break up text and draw eyes around the page.

Appeal to a Broad Audience

When creating content for your website, try to appeal to a broad set of viewers most of the time. This means your content will be relevant to a large group of people who may visit your site. An example of this is a post or page on earning extra income for anyone on a tight budget.

 Appeal to a Niche

While you should appeal to the broad audience most of the time, writing for a niche every now and then is a good idea too. Take stock of search terms that lead people to your site, or which posts are most popular. Create posts or pages specifically for these people; for example, stay at home moms looking for extra income. This targeting will help to build loyal visitors from a specific segment.

Stay on Trend

What is your website about? Your personal business? You affiliate team? Your causes? No matter you site’s topic, be sure to stay on trend and up to the minute with news related to your topic. Do this by sharing news stories about your industry or just using best practices for affiliate marketing. Set a Google Alert for any news that might be relevant to your site and share it for an easy update or post.

How To, Marketing, Social Media

Content Marketing for Affiliates

1 Comment

There are many ways to go the extra mile as a GDI affiliate and really build a thriving team. One great way to do so is content marketing. What is content marketing? Just what it sounds like: building content, whether is videos, blog posts or podcasts that can be share and marketed across the web.

No Expiration Date

Marketing can require you to strike while the iron is hot to reach the right people at the right time. While you can’t change this, you can change what you are using to market to people. Unlike one time offerings or deals, content marketing has no expiration date. Great content that is educational and informative can be shared over and over again while also having a permanent place on your website. Create great content by answering questions visitors may have or offering you unique perspective on GDI. Just be sure to avoid news topics and trends so that you can get the most mileage out of your content without it seeming out of date.

Create Conversations

While a catchy name for your blog or a fun tweet may catch the eye of a few followers, you want to go a step forward. Creating great content for that blog with the catchy name and adding a link to your content in that fun tweet will help to start conversations. When you share information in your content don’t forget to ask for input, comments and questions. This can keep the conversation going and get visitors to return to your site and stay interested.

Establishes You in a Community

When you share this great content you’ve created, it will help to establish you as a thought leader in your niche. Share content by helping others on Facebook and Twitter by answering their questions. People you connect with will trust your content and regard you as a thought leader. Also, when people search your name or your team online, they will see how helpful you are, and how you standout above others with the help and support you offer