Tag Archives: product

How To, Marketing

Marketing Your Opportunity with the Four P’s

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GDI offers you the opportunity to build Income for Life with our affiliate marketing opportunity. While affiliate marketing differs from traditional marketing in many ways, there are still lessons to be learned from the more traditional form. One of these basic lessons is the importance of the four P’s when it comes to your business. They are product, promotion, place, and price. Each of these pillars are essential to successful traditional marketing, but can also be applied to affiliate marketing. Learn how.

Product

The product is the domain, site building services, and email. The GDI product offers a unique opportunity for anyone looking to the brand themselves of their business. The product GDI provides includes your own personalized domain name, 10 email addresses at that personal domain and the tools to build your site our host it on our servers.

Promotion

Promotion is the way you communicate your product and all it has to offer. GDI gives you many tools to promote the products and affiliate opportunity. These tools include the 7 minute movie, your own website, personalized email addresses, your own blog, and the Inviter. You can also promote using many other tools like social media, videos and guest blogging.

Place

Place refers to getting the product to a point where it is easy for someone to access it. This is simple with GDI since domains can be purchased and accessed from anywhere there is an internet connection.

Price

GDI offers its products and services of the low price of $10 per month and even offers a free 7 day trial. This price allows you to easily market it with out fear of people saying there product is too costly.

How To

Selling the Product

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We’ve shared that there are many ways you can benefit from being a GDI member. First off, you can be a member just to use our great products and hosting to brand yourself with your own domain and emails. If you’re a big fan of the products, marketing them for income for yourself is a no brainer. Why not share your love for GDI and make some money in the process. Then, maybe you don’t want to use to products but just want to make Income for Life, well then you can simply market the GDI opportunity. But if you’ve decided you definitely want to actively market GDI, for whatever, check out our post that will help you decide which part of GDI you want to market: The Product of the Opportunity.

Price

GDI offers all of our services: domain address, hosting and email addresses for just $10 per month. This is a great deal in itself, but GDI also offers some great add-ons like SiteBuilder, WordPress, photo galleries and message boards. Combine that with GDI’s offerings to our members like www.talk.ws, www.gdiaffilaiteblog.ws and our weekly webinars and it is quite a deal with support like you won’t find anywhere else.

Ease of Use

The great services GDI offers are easy to use for people with all levels of website experience. If you’re a novice, try our simple to use, customizable SiteBuilder. People with more experience will love our WordPress add on and those who are pros can easily host their created website with GDI.

Versatility

GDI is versatile for all users in the services we offer and how people can customize them. When selling the product, use this as a chance to highlight all of the services GDI has to offer and how it can apply to all levels.

Tips

You Asked: The Product or the Opportunity?

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A question we often hear at GDI is “What should I market, the product or the opportunity?” The short answer is that this is something you have to decide for yourself. But top help you decide we’ve included some tips below.

How well do you understand the product?

All of our members should understand the website hosting and email that GDI offers and better yet take advantage of it. But since we know this may not be the case for everyone, decide where you fall. Do you use a replicated site and have no interest in hosting? Well then you are someone who should be advertising the opportunity. It doesn’t make sense to try to explain and sell someone on something you aren’t using yourself.

If you are someone who takes advantage of GDI website hosting and know every in and out of the product, you are someone who should be selling the product. If you love the product people will be able to see that and want to get on board with it.

What kind of people do you work best with?

Do you work best with people who get really excited about a new idea or offering, or do you prefer to work with people who take a more analytical approach. A lot of this can be based on your own experience and is in no way a scientific fact, but try to take personality types into account when trying to get someone into your downline.

Someone who is very excitable and good at getting others excited, could be very good at selling the opportunity, and this is someone you may want to work with if you feel the same. Someone who takes a more calculated look at things may need a little more of a push could really benefit from being sold the product and explained the virtues of it in combination with the opportunity. Try to figure out the kind of people you want in your downline and it will help you decide what you should be selling.

What is your selling style?

Your selling style is a combination of the answers to the two questions. Try to mix your personality with what you know and you will be able to see what you are better at selling.

How about both?

You can follow the steps above to stick with selling either the product or the opportunity, or you could do both. Don’t limit yourself on only trying to sell one aspect of GDI, you have multiple selling points at your finger tips, so use this to your advantage. Get educated on the product, refine your pitch and decide what you want to sell on a person to person basis.