Category Archives: Social Media

Social Media Marketing Rule: Be Interesting

Social media is a powerful marketing tool if you use it properly. The easiest way to do this is to be interesting. You don’t want to follow boring people on social media and neither does anyone else. Here are a few ways to remain interesting.

Vary Your Content

From video to slides to Twitter pics, there are so many different forms of content you can share socially. Don’t get stuck in a rut of tweeting links to your blog or to the same news source over and over. Get creative with your own content or scour the internet for some to keep people interested in what you have to share.

Expand Your Social Circle

As you build your network it may be easy to keep tweeting and connecting with the same small group of people, but try to avoid this. Keep your network engaged but also continue to reach out to people outside of your network. Respond to tweets from strangers on topics you’re interested in or join groups on Facebook to connect with new users.

 Build Out Your Profiles

Nearly every social site gives you a profile page with a space to say something about yourself. Use this space! Potential followers and downline members will want to learn more about you, so make it easy for them. Build out your profile with information about your and your business. Share things that make you unique and why people should follow you.

Use Social Media to Enhance Your Marketing

Social media has changed marketing as we know it. Here are a few ways to use it to enhance your current marketing efforts.

Find and Connect with the Right People

Building a network is crucial to growing your business, but building it with the right people is essential. While your first thought for building a network may be to cast a big net, this isn’t the best idea. Focus on what type of people you want in your network and search for them with social media sites like Facebook and Twitter.

If you’re building a network to grow your business, consider what type of skills and work ethic you’re looking for. For example, someone who is social media savvy or has experience running their own business is a good choice for an affiliate marketing network. Next think if the keywords associated with these qualities and pop them into the search box on your social sites. Lastly, it’s time to send out the invitation to connect and build your network.

Utilize Social Bookmarking

Below each post on this blog there area a few counters and logos for sites. The Affiliate Blog uses the Share This tool to easily let any of our readers share our blog posts easily on Facebook, Twitter, through email or through social bookmarking sites like Pinterest. If you aren’t familiar with social bookmarking sites, they are a lot like their name implies. Social bookmarking sites allow you to create an account and profile so that you can favorite or bookmark any links you want, these favorite links then become part of the profile you have created with these sites, and people can browse your profile for links. Your favorite links are also shared in a feed for anyone one to stumble upon.

Pinterest is the current king of social bookmarking and has revolutionized how it works. Now you can browse images connected to links and repin and share them socially. This means you need to add relevant images to your site and blog if you want to use Pinterest to build traffic.

Build Your Online Reputation

Social media offers a chance to take the knowledge you know and share it in online spaces. Help others on Facebook and Twitter by answering their questions and connecting with them. Share helpful blog posts and respond to inquiries on our forum. People you connect with will trust you and regard you as a thought leader. Also, when people search your name or your team online, they will see how helpful you are, and how you standout above others with the help and support you offer.

Four Free Marketing Strategies

Marketing is a key way to get others interesting and involved in your business. But how can you, just one person, market? Number one, GDI offers some great marketing tools like out 7 Minute Movie, Replicated Sites, Marketing Kit and Inviter. But you can also go beyond what GDI provides you with to create your own marketing strategies. Here are four easy and FREE ideas.