Chances are you’ve got a lot to share on your website and the site tools and hosting that GDI offers you can do just that. But it’s easy to get so carried away with banners, text, and images that people visiting your site don’t know where to look or even what you’re offering. A site with a clean design and a clear message is best for converting visitors into customers, team members or just repeat traffic.
Avoid Competing Images and Text
Decide what you want your site visitors to focus and make that the center of your page. If you want to share video or a blog post, make that the center or close to center of your page. Then add in thing like banners, contact information and other links in smaller areas on your page. When there is too much competing content and images it’s easy for everything to get lost in the chaos.
Take Advantage of Pages
GDI’s SiteBuilder and our WordPress plugin make it easy for you to create and manage multiple pages. If you have a lot of information to share and can easily group it, pages are the way to go to make for a clean site. Pages can include testimonials, about, contact, videos and education. Multiple pages with great content also help to add credibility to your web page.
Stick to a Theme
SiteBuilder and WordPress offer some great themes that are customizable while creating a consistent look across your website. Choose a theme and stick to it across all of your pages. Themes are often designed to present a clean and professional website look so you can skip the extra work and work on creating great content. WordPress and SiteBuilder also allow you to customize themes as needed to make sure your site needs are met and presented in the best way possible, just don’t get carried away with too many widgets!